Programmatic is no longer a buzzword- it’s the buzzword. At this year’s 2016 DataXu summit programmatic was the core focus. Read more about our experience at the summit.
Posts By: Malia Estes
It’s rare that one day in advertising looks the same as the next. And as data and technology become increasingly sophisticated, the media discipline is often the hardest-hit by knowledge gaps opened by a ever-expanding landscape. Luckily, IAB has a solution.
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