National TV spot, dedicated microsite and web banners supported the integrated launch campaign for LifeStyles' revolutionary new condom.
VIP invites, collateral and an event build-out raised awareness and drove traffic to the MTV Video Music Awards launch of New Balance's Classics shoe line. The campaign's shoe book won a Print magazine award.
Style guide, posters, campus signage and web components helped the national food service provider increase awareness and brand perception among college students.
Promotional microsite and POS recipe booklet drove retail sales and participation in Play-Doh's Recipes for Fun contest.
In-bar posters and event collateral generated awareness for LifeStyles Condoms' rebranding effort focused on consumers' individuality and self-expression.
Bar-top displays and signage in high-end bars and restaurants supported 360 Vodka's Branching Out tree-planting promotion and drove trial of their new, eco-luxury vodka.
National mobile tour educated consumers on natural and synthetic ingredients while also introducing them to the iconic brand's expanded line of natural personal care products.
Print, web banners, email and free standing inserts schooled parents on the many benefits of purchasing Wall Street Journal subscriptions for their sons and daughters in college.
National mobile tour supported by a dedicated microsite generated greater awareness for the wireless provider's brand, and its many features, products and benefits.
College newspaper ads, web banners, on-campus signage and brochures boosted college meal plan sales for the national food service provider.
Print, web video, in-store POS materials and shoe box inserts generated buzz for the launch of New Balance's new Crossover shoe.
Print, in-store POS materials, web banners and microsite raised awareness and drove traffic to Heineken-sponsored concerts targeted at the brand's urban, multicultural audience.
VIP invites, direct mail packages and event collateral generated traffic and upped awareness for AXE's film series promoting up-and-coming African American filmmakrs.
Bus stop and urban panel posters, and live radio reads, showed low-income teens in NYC how a few small changes in their food habits could lead to real, positive results in their lives.
© 2010 AMP Agency. All Rights Reserved. Alloy Media & Marketing | Privacy Policy | Terms of Use | Contact us | Employment