Getting a ‘+1’? doesn’t only apply to guest lists anymore. Google recently launched its new social sharing button, which will compete against Bing’s recent partnership with Facebook and the ‘Like’? button. While Facebook is one of the most popular sites on the Internet, Bing still doesn’t compare to Google in terms of search engine user percentage.
With unsuccessful past social media experiments of their own, Google is using their new +1 button as a means of influencing their own search algorithm.